Discover all the benefits of Gold


USES: Cleansing and toning, moisturizing and nourishing, rich in antioxidants, it has shielding and anti-aging powers and helps against hyperpigmentation


L'gold is the chemical element with atomic number 79 and its symbol is Au (from Latin aurum). It is a light, heavy, ductile, malleable yellow transition metal, due to the absorption of the blue wavelengths from the incident light. Unassailable by most chemical compounds, it reacts in practice only with aqua regia and with the cyanide ion. With mercury it forms an amalgam, but not a chemical compound. It is found in its native state in the form of nuggets, grains and specks in rocks and alluvial deposits. In nature it is a soft, ductile and heavy transition metal, in a yellowish metallic state, present in alluvial deposits in the form of nuggets, grains and flakes. Three fundamental parameters related to this precious mineral are the mechanical property, physical property and biological property. So let's see them in detail ..

Uses in history

Gold is an innovator of life energy and DNA. Cleopatra had already discovered its benefits in ancient times, and it is now known as a luxury active ingredient in cosmetics as it improves the cleansing and tone of the face, penetrates deep into the epidermis and promotes blood circulation, lymph node drainage and the production of elastin and collagene. Gold in cosmetics is truly capable of stimulating the production of elastic fibers, and its detoxifying and anti-inflammatory virtues allow the skin to free itself from aggression and free radicals.

Especially for those who want to reduce wrinkles and / or prevent their formation, cosmetics containing gold stimulate the production of collagen, the protein capable of keeping the skin young and elastic. It also has strong antibacterial and anti-inflammatory properties, especially in combination with colloidal silver, and can therefore act on acneid skin lesions or prevent infections. Its action also acts on the narrowing of the pores even though it is not a real astringent.

Benefits and Uses


the ancient Ayurvetic therapy already included cosmetics containing gold used with a cleansing action; the skin is exfoliated by removing traces of make-up and impurities from external agents.


It has a protective action on the effects of smog and environmental pollution. It also has an anti-inflammatory, antibacterial and antioxidant function, protecting from UV rays


helps the skin, all skin types, to maintain a good level of hydration; nourishes and prevents premature signs of aging by promoting the production of collagen;


It prevents excesses of melanin by reducing the imperfections typical of light skin or very exposed to UV


gold combined with Vitamin A, C, E, linoleic acid, natural herbal extracts and / or essential oils, is able to tighten the pores reducing the early signs of aging. It improves circulation and firms the skin tone by promoting the elasticity of the skin so as to counteract its decay 


revitalizes the skin, favoring its firming and tone; the effect is consequently that of a younger and smoother skin. It penetrates deeply, coming into contact with the cells and purifying them, up to the deepest layers